The legend of Baked in Red Hook, Brooklyn goes back to 2005, when co-founders Matt Lewis and Renato Poliafito unleashed their amazing brownies, cakes, whoopie pies, marshmallows and an endless list of uniquely delicious baked goods on unsuspecting New Yorkers. This was before Smorgasburg, before pickles becamea thing, before New York Times culture pieces on the "Brooklynizing" of the world--before Brooklyn became "Brooklyn." These guys were way ahead of their time, but their quaint shop still reflects the Brooklyn brand that we all know so well today. They serve Stumptown coffee--which we could not be more thrilled about--and sell their own branded granola and cute "hipster" cards that feature cat humor.
But we don't mind at all, as long as they keep baking up their mouthwatering treats that leave us wanting to try one of everything. Their laid-back and cozy decor also had us wishing we could transplant all of their furniture and accents back to our apartment.
On this visit, we tried the unbelievably good Malted Milk Ball Cake, made with three layers of malted milk white cake, frosted and filled with a whipped milk chocolate ganache, and topped with malt balls. It really tastes as delicious as it sounds--we especially loved the white cake, which was light as air.
We also ordered soy lattes, which were good, but definitely not worth trekking out to Red Hook for, and their famous Deep Dark Brownie. Even though we didn't have room for any more sweets, the brownies were still out of this world after a little reheating at home. We highly recommend warming them up in the microwave for 45 seconds and serving with cookies n' cream ice cream.
And with news that Baked will be opening a Manhattan location in Tribeca--dangerously close to our apartment--as early as this spring, you may be seeing a lot more Baked features on this blog!
For more on everything Baked, or if you can't make it out to their store, follow co-founder Matt Lewis on Instagram (@brooklynbaked), where he shares all of the amazing things they're baking up every day, and grab copies of their cookbooks, which even include a recipe for the Malted Milk Ball Cake.